Would you like to sell your product in Japan?

The strengths of TERM Inc.

Thank you for visiting our company website.

 This page introduces our company’s TERM, 

INC and how we will promote your product in the Japanese market.

What is TERM Inc.

TERM Inc. is a company that sells products based on online platforms such as Amazon.com as well as amazon.co.jp, and Yahoo Japan auction platform. Sales amounted to 200 million yen annually in 2019.

The strengths of TERM Inc.

Thank you for visiting our company website. This page introduces our company’s TERM, INC and how we will promote your product in the Japanese market.

 

Our strength is knowing how to sell in Japan e-commerce platforms. Although it is a small company, we can respond flexibly to the needs of our customers and provide dedicated support to customers which large companies won’t provide.

 

We have experience of exhibiting a booth at the Tokyo Gift Show, the largest trade show in Japan We have connections with wholesalers, so we can also offer consultation on actual B2B retail store sales beyond e-commerce.

Past achievements

In particular, We have 8 years of sales experience and record on Amazon.co.jp. We sell 200 million yen annually for all e-commerce sales.

We have been using and accumulated know-how of the MAKUAKE crowdfunding platform, which we will also use in order to promote your product this time.

Business policy

We import and sell “interesting” products that are popular with Japanese consumers in Japan. While firmly grasping the needs of consumers, we are developing into the market with a unique approach that combines crowdfunding, e-commerce sales, and brick motors sales.

Are you interested in the Japanese market? Then, here is the question often asked by overseas manufacturers and buyers: “Why does this product have good performance, but why can’t it be sold well in Japan? If you research the Japanese market closely, you can see that products poorly performing products are selling better. Why?” Let me answer this question.

Japanese consumers are obsessed with trendy and modern products. We prefer more sophisticated and updated products instead of repairing the existing items and keep using old ones.

 

Unfortunately, simply selling good things does not allow you to enter the market. To develop products in Japan, “innovation” is important. Give consumers a fresh surprise, “See for the first time such a product!”

 

Once a boom occurs, it continues to sell explosively until the product runs out. This is because there is a consciousness that “what many people around us use is good. That sometimes raises the consciousness that “I just want to buy something I don’t have and others do.”

 

For example, an Apple iPhone. You can see that the smartphone’s market share in Japan is on average 60%, which is extraordinarily high compared to other countries. These phenomena, of course, are the result of Apple’s efforts to sell new models every year, but they are a sign of the Japanese consumers’ desire to “go on the trend.”

 

Japanese consumers naturally want information in “Japanese” as most of the citizens don’t speak English. You need a catchphrase in proper Japanese that doesn’t rely only on Google Translation and that is easier to understand. At the same time, introduce usage scenes to create inspiration such as “Wow, this is convenient!” or “I may be able to use it by myself.”

 

We, TERM Inc, will accurately grasp the characteristics, demands, needs of these Japanese consumers and develop them in the market. Instead of blindly selling, we will continue to reach consumers by determining the needs of the market and promote your product by using a lot of advertising.

 

Sales method: Use of Makuake

Our approach starts with using the popular crowdfunding platform, MAKUAKE in Japan and verifying the prospect of the product’s sales.

The advantage of this method is that you can start approaching Japanese consumers without upfront inventory and distribution costs.

 

The backer checks the product information on the MAKUAKE page. If they want to make a purchase, they can notify the campaign creator of purchase in the form of a “Support Project” instead of buying on the spot. The campaign creator does not need to offer the product immediately. Until the orders are gathered, you can determine the needs of the market.

 

If demand is expected, we start selling immediately. If consumers are watching, we will enhance advertising and publicity to raise their profile and then verify the sales scheme.

 

When online sales are on track, we will combine MAKUAKE’s approach to electronics retailers and our connection with wholesalers to develop not only e-commerce sales but also sales at brick & motor stores. You. At the same time, we will also exhibit at exhibitions and start approaching B2B buyers. We always use multiple approaches to secure sales channels.

What is MAKUAKE

Launched crowdfunding service in 2013. By 2019, we have deployed more than 6,000 projects online, helping manufacturers and foreign product sales intermediaries raise funds. There are more than 200 large fundraising cases exceeding ¥ 10 million. In December 2019, it was newly listed on the Tokyo Stock Exchange Mothers Market.

MAKUAKE is a group of cyber agents that are leading the Internet, advertising, broadcasting and games in the Japanese Internet industry. MAKUAKE users can make full use of various content (such as Ameba blog and AbemaTV) in the group. It also has its own analytics function, which is excellent for analyzing the viewers of the project and their tiers, and for pinpoint diffusion.

 

MAKUAKE has a wide range of support for projects that have succeeded in raising funds, and sells products not only online, but also at Tokyu Hands and electronics specialty stores. However, it is not only gathering “fundraising” but also a way to steadily continue sales.

 

TERM.Inc.is raising funds and selling produsts not only on Makuake but also we utilize other crowdfunding platforms such as GREEN FUNDING and Machi-ya,CAMPFIRE.Please feel free to contac usfor more information.

Approach provided by TERM Inc.

Start with an understanding of your product thoroughly.

After contacting us by email, we will have a Skype call to interview. Let’s get to know each other first.

We hold meetings on Skype or Zoom to deepen our understanding of products and work together on sales strategies and advertising methods.

Create a video and writings that describe the merits and ease of use of the product for Japanese consumers.

Then launch the project on MAKUAKE. Attracts attention by offering a discounted price such as the Super Early Bird tier.

Discussing imports of products into Japan and future production plans while observing the sales of projects provided by MAKUAKE (project support status). Depending on the sales, 

we will discuss with partners and wholesalers with a view to brick & motor store sales.

Exhibit at the Tokyo International Gift Show, a large-scale exhibition.

 Actively advertise not only to consumers but also to B2B buyers.

“Your product will be super popular in Japan” and we will continue discussing new product development together.

Bring your company “interesting and new” to Japan through TERM Inc.

There are many interesting products and products with new concepts that the Japanese do not know in the world. We want to import such attractive products aggressively into Japan.

If you want to sell your products in Japan, please contact TERM Inc. We will fully support the development of your products flexibly and understanding of the market.

Agent

TERM Inc.

CEO  TAKAHIRO  OGAWA

mail: info@term.co.jp

Would you like to sell your product in Japan?

The strengths of TERM Inc.

Thank you for visiting our company website.

 This page introduces our company’s TERM, 

INC and how we will promote your product in the Japanese market.

What is TERM Inc.

TERM Inc. is a company that sells products based on online platforms such as Amazon.com as well as amazon.co.jp, and Yahoo Japan auction platform. Sales amounted to 200 million yen annually in 2019.

The strengths of TERM Inc.

Thank you for visiting our company website. This page introduces our company’s TERM, INC and how we will promote your product in the Japanese market.

 

Our strength is knowing how to sell in Japan e-commerce platforms. Although it is a small company, we can respond flexibly to the needs of our customers and provide dedicated support to customers which large companies won’t provide.

 

We have experience of exhibiting a booth at the Tokyo Gift Show, the largest trade show in Japan We have connections with wholesalers, so we can also offer consultation on actual B2B retail store sales beyond e-commerce.

Past achievements

In particular, We have 8 years of sales experience and record on Amazon.co.jp. We sell 200 million yen annually for all e-commerce sales.

We have been using and accumulated know-how of the MAKUAKE crowdfunding platform, which we will also use in order to promote your product this time.

Business policy

We import and sell “interesting” products that are popular with Japanese consumers in Japan. While firmly grasping the needs of consumers, we are developing into the market with a unique approach that combines crowdfunding, e-commerce sales, and brick motors sales.

Are you interested in the Japanese market? Then, here is the question often asked by overseas manufacturers and buyers: “Why does this product have good performance, but why can’t it be sold well in Japan? If you research the Japanese market closely, you can see that products poorly performing products are selling better. Why?” Let me answer this question.

Japanese consumers are obsessed with trendy and modern products. We prefer more sophisticated and updated products instead of repairing the existing items and keep using old ones.

 

Unfortunately, simply selling good things does not allow you to enter the market. To develop products in Japan, “innovation” is important. Give consumers a fresh surprise, “See for the first time such a product!”

 

Once a boom occurs, it continues to sell explosively until the product runs out. This is because there is a consciousness that “what many people around us use is good. That sometimes raises the consciousness that “I just want to buy something I don’t have and others do.”

 

For example, an Apple iPhone. You can see that the smartphone’s market share in Japan is on average 60%, which is extraordinarily high compared to other countries. These phenomena, of course, are the result of Apple’s efforts to sell new models every year, but they are a sign of the Japanese consumers’ desire to “go on the trend.”

 

Japanese consumers naturally want information in “Japanese” as most of the citizens don’t speak English. You need a catchphrase in proper Japanese that doesn’t rely only on Google Translation and that is easier to understand. At the same time, introduce usage scenes to create inspiration such as “Wow, this is convenient!” or “I may be able to use it by myself.”

 

We, TERM Inc, will accurately grasp the characteristics, demands, needs of these Japanese consumers and develop them in the market. Instead of blindly selling, we will continue to reach consumers by determining the needs of the market and promote your product by using a lot of advertising.

 

Sales method: Use of Makuake

Our approach starts with using the popular crowdfunding platform, MAKUAKE in Japan and verifying the prospect of the product’s sales.

The advantage of this method is that you can start approaching Japanese consumers without upfront inventory and distribution costs.

 

The backer checks the product information on the MAKUAKE page. If they want to make a purchase, they can notify the campaign creator of purchase in the form of a “Support Project” instead of buying on the spot. The campaign creator does not need to offer the product immediately. Until the orders are gathered, you can determine the needs of the market.

 

If demand is expected, we start selling immediately. If consumers are watching, we will enhance advertising and publicity to raise their profile and then verify the sales scheme.

 

When online sales are on track, we will combine MAKUAKE’s approach to electronics retailers and our connection with wholesalers to develop not only e-commerce sales but also sales at brick & motor stores. You. At the same time, we will also exhibit at exhibitions and start approaching B2B buyers. We always use multiple approaches to secure sales channels.

What is MAKUAKE

Launched crowdfunding service in 2013. By 2019, we have deployed more than 6,000 projects online, helping manufacturers and foreign product sales intermediaries raise funds. There are more than 200 large fundraising cases exceeding ¥ 10 million. In December 2019, it was newly listed on the Tokyo Stock Exchange Mothers Market.

MAKUAKE is a group of cyber agents that are leading the Internet, advertising, broadcasting and games in the Japanese Internet industry. MAKUAKE users can make full use of various content (such as Ameba blog and AbemaTV) in the group. It also has its own analytics function, which is excellent for analyzing the viewers of the project and their tiers, and for pinpoint diffusion.

 

MAKUAKE has a wide range of support for projects that have succeeded in raising funds, and sells products not only online, but also at Tokyu Hands and electronics specialty stores. However, it is not only gathering “fundraising” but also a way to steadily continue sales.

 

TERM.Inc.is raising funds and selling produsts not only on Makuake but also we utilize other crowdfunding platforms such as GREEN FUNDING and Machi-ya,CAMPFIRE.Please feel free to contac usfor more information.

Approach provided by TERM Inc.

Start with an understanding of your product thoroughly.

After contacting us by email, we will have a Skype call to interview. Let’s get to know each other first.

We hold meetings on Skype or Zoom to deepen our understanding of products and work together on sales strategies and advertising methods.

Create a video and writings that describe the merits and ease of use of the product for Japanese consumers.

Then launch the project on MAKUAKE. Attracts attention by offering a discounted price such as the Super Early Bird tier.

Discussing imports of products into Japan and future production plans while observing the sales of projects provided by MAKUAKE (project support status). Depending on the sales, 

we will discuss with partners and wholesalers with a view to brick & motor store sales.

Exhibit at the Tokyo International Gift Show, a large-scale exhibition.

 Actively advertise not only to consumers but also to B2B buyers.

“Your product will be super popular in Japan” and we will continue discussing new product development together.

Bring your company “interesting and new” to Japan through TERM Inc.

There are many interesting products and products with new concepts that the Japanese do not know in the world. We want to import such attractive products aggressively into Japan.

Agent

TERM Inc.

CEO TAKAHIRO OGAWA

mail: info@term.co.jp